Social Links Widget

Click here to edit the Social Media Links settings. This text will not be visible on the front end.

In The Blue Zone Podcast Episodes • July 2, 2025

Ep.25 AI-Enhanced Engagement – Realscout With Seth Price

by Jeff Geoghan

In this episode we interview Seth Price, the Chief Marketing Officer of Realscout, an innovative offering in the real estate space that focuses on effective engagement of your contact database using a blend of automation and AI enhancement. We love Realscout here at Coldwell Banker and wanted to hear Seth’s breakdown of how the team there stays on the leading edge of technology for our agents. We go through the specific ways the tool assists in cultivating buyers and sellers through to the transaction.

Seth Price has a long history of leadership within the real estate industry and we talk about some of his personal productivity habits and viewpoints on the direction Artificial Intelligence (formerly “Machine Learning”) is going to take in our industry and homes. Great interview!

Learn more about the Realscout/Coldwell Banker partnership

Listen on Apple Podcasts | Listen on Spotify

You can connect with Seth on Linkedin

Recommended by Seth – Playmaker Podcast

 

Related Articles
In The Blue Zone Podcast Episodes Ep.24 You Are Not the Hero – with David Marine Did you know that “You’re not the hero” in this story? In the latest Blue Zone Podcast episode, David Marine, Chief Marketing Officer of Anywhere Franchise Brands, discusses the importance of storytelling in real estate marketing. He highlights the “Hero’s Journey” framework, where consumers are the heroes and agents act as guides, akin to characters […]
In The Blue Zone Podcast Episodes Ep.23 “Email Strikes Back” with Matthew Ferrara In a world where social media algorithms can feel like the dark side, Matthew Ferrara shines a light on the enduring power of email marketing. With over 33 years in real estate, he emphasizes that email remains a reliable and cost-effective tool for agents looking to connect with their audience. While social media’s reach diminishes […]
In The Blue Zone Podcast Episodes Ep.22 “Rookies of The Year Edition” with Alberto Mateos and Johanna Orosa Feeling like you need fresh motivation to carry on in your real estate career? Wondering what 2025 will hold for your business? We had the privilege to interview two of our recent Rookie of The Year award recipients and pick their brains on what motivated them to succeed in their first (and second) year of […]
About
Blog
eho-89x83.png
realtor_white-71x83.png

Terms Of Use | Privacy Policy | Accessibility Statement | Fair Housing Notice

© 2022 Coldwell Banker ReALTY